The Bradesco Organization’s strategy to the consortium market in January 2003 was aimed at offering the most complete portfolio of products and services to its customers, both account holders and non-account holders. In keeping with this goal, the Organization provides consortium plans accessible to all social classes, meeting demands of the market.
To sell consortium plans, Bradesco relies on the mobilization of the entire team of the Branch Network, Regional Managers and Officers, and the Insurance Group’s Sales Organization (SO).
Bradesco Consórcios maintains its leadership in all the purchasing consortium segments in which it operates, including properties, vehicles, trucks/tractors, which reflects its continuous and concerted efforts, the support of Bradesco’s customer service network and the security of the Bradesco brand.
In the period between January and December 2014, Bradesco Consórcios inaugurated 527 groups, totaling 3,429 groups in progress and 1,061,847 active quotas. These results led to accumulated net income of R$616.9 million, up 29.8% on the same period of the previous year.